April 4, 2008

All about - Search Engine Friendly Pages

by Lara Crevena

There is no need to build a Web site unless there are visitors coming in. One important source of traffic for most sites on the Internet are search engines like Google, Yahoo, MSN, Altavista, etc.. Thus, for the design of a search engine to your site, you should be able to easily put in the search engines and get more visitors.

Major search engines use programs called crawlers or robots to index websites to list on their search result pages. They follow links to a page, reads the content of the page and record it in their own database, pulling up the listing as people search for it.

If you want to make your site easily indexed, it must avoid using frames on your site. Frames only confuse the robots search engines and they might even leave your site because of that. In addition, frameworks make it difficult for users to bookmark a specific page of your site without using long, complicated scripts.

Not present important information in the Flash movies or pictures. The robots search engines can only read text at its source so if present important words into images and Flash movies rather than textual form, your search engine ranking will be affected dramatically.

Use meta tags accordingly on each and every page of your site so that search engine robots know at first glance what that particular page is about and whether or not to index it. By using meta tags, you are making the search engine robot's job easier so they will crawl and index your site more frequently.

Stop using wrong HTML tags like to style your page. Use CSS (Cascading Style Sheets) instead because they are more effective and efficient. By using CSS, you can eliminate redundant HTML tags and make your pages much lighter and faster to load.

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Filed under Internet by Lara Crevena

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